Branding In Hip-Hop

*Warning : Explicit Content...Obviously though, right?

I have created this blog as a way to show the relationship between branding and hip-hop. Branding is more than just a name and logo. A brand has a culture and a background. They symbolize an idea. Rappers, using heavy metaphors, use brands as a way to creatively express their ideas and overall messages.

I've been obsessed with hip-hop since I was 6. Figured I would create something related to it while utilizing my media/advertising background. So enjoy the product placement!

*I do not own any of these images
Posts tagged "big KRIT"

Big K.R.I.T. – The Alarm

(Do you believe) that the world feels your pain/ It’s kill or be killed, can you keep what you claimed/ (Do you believe) that you really can sustain/ this lifestyle, Sky Miles, ballin in the chains

In the past two years, K.R.I.T. has managed to make quite a name for himself in hip-hop, with memorable mixtapes and a solid debut album.  However, the introspective K.R.I.T. questions whether this is all worth it, or whether the fame and (gold) chains are indeed bringing him happiness.  In this kill or be killed competitive genre, K.R.I.T. questions whether he can sustain his sanity as he travels all around the country.  His Delta Sky Miles are definitely racking up though, as the fame has allowed him to travel everywhere for tours and events. 

As a frequent traveler, it definitely helps to be on a loyalty program that keeps track of your frequent flyer miles.  However, do the Sky Miles help the loneliness and pain?