Branding In Hip-Hop
I have created this blog as a way to show the relationship between branding and hip-hop. Branding is more than just a name and logo. A brand has a culture and a background. They symbolize an idea. Rappers, using heavy metaphors, use brands as a way to creatively express their ideas and overall messages.
I've been obsessed with hip-hop since I was 6. Figured I would create something related to it while utilizing my media/advertising background. So enjoy the product placement!
*I do not own any of these images
Talib Kweli - It Only Gets Better
“Keep laboring like you got a baby due/ You won’t taste no fruits like Naked Juice/ No more wait for you, you gotta take it now”
There are a lot of people that hate their jobs and only do it for the paycheck. It reaches a point where you are working so hard for something that isn’t even your calling. Essentially, the fruits of your labor will either be terrible or non-existent. Keep “laboring” for something you don’t believe in, and you won’t taste no “fruits” like Naked Juice. Although fruits are blended in different Naked Juice flavors, you still won’t taste the actual fruit. In order to do that, you need to make moves and go for what you deserve!
Talib Kweli - Hostile Gospel Pt. 1 (Deliver Us)
There ain’t no love and no respect/ It’s like a gang, it’s like a club or a set/ Hip-Hop’s the new WWF/ What do you rap or do you wrestle? Niggaz love to forget!
Rap music is filled with drama and speculation among the artists in the genre. Some call it feuds while others call it beef. Talib is calling out the current status of hip-hop music, where artists are quick to disrespect one another as a way to elevate their own status in the highly competitive field. Talib compares the rap world with the WWF, a show where people are acting out feuds and fights to set up a spectacle for the fans. Talib feels that rappers are pretending to be in fueds or prefer to have the hip-hop world similar to the WWF, where rivalries sell more tickets/records.
It’s unfortunate that rap music is compared to a TV show with fake storylines and planned out disputes. I wonder if it makes people question the authenticity of some of these artists?
New Lyrics Explained on RapGenius.com!
Kid Cudi – Dennis, Hook Me Up with Some More of That Whiskey! Lyrics
